Paul Vrooman - Digital Marketing & Advertising, Government Affairs/Relations
Paul Vrooman is an experienced leader with more than 20 years of handling government affairs & public relations. As the former Mayor of Cutler Bay in Miami-Dade County, Mr. Vrooman understands leadership and how to effectively work with others.
He is a marketing and communications professional providing community relations, strategic planning at its best. Paul excels in Marketing Strategy & Planning - writing, executing and measuring marketing plans for employers or clients. His plans have served larger organizations seeking help with goals, visioning and strategic plans. He follows an applied data-driven decision-making research process.
Examples include the University of Miami, Good Government Initiative, Zoo Miami, Chamber South.
Community Outreach/Strategic Planning - He's conducted goal setting conferences using proprietary processes to collect feedback and assign weighted values to results. Outcomes were synthesized into plan with metric for participation, timing, priorities and involvement.
Examples: Chamber South, S.F. Children’s Museum, University of Miami, Zoo Miami, The Vrooman Group.
Technology Application - Established marketing automation and online intelligence systems to track customer relationships and public sentiment.
Examples: University of Miami, Zoo Miami, Resorts World Bimini and more.
Public Relations and Promotions - He has created and deployed public relations efforts for a multi- billion dollar bond campaign, major attraction expansions, continuing education programs and public sector efforts. Paul has executed digital and online promotions and strategic partnerships to boost sales and raise brand awareness. Provided campaign support to over 20 political campaigns from national to local municipal levels.
Examples: Apple Corporation, Zoo Miami, Nickelodeon, Salvation Army, Arscht Center, national media.